PrimaLoft in The New York Times

On April 6, 2008, The New York Times mentioned PrimaLoft in an article on comfort and sleep. Read more...

PrimaLoft Sponsored The North Face Race Series At The 2008 WBFJ

For the second year, PrimaLoft supported the World Backcountry Freeride Jam by sponsoring The North Face Race Series. The races were held on April 19 and 20 at Whistler Resort, B.C. All out-of-bonds race course staff as well as everyone involved with The North Face races stayed warm and dry by wearing The North Face Redpoint jackets insulated with PrimaLoft.