Wednesday, December 10, 2008

PrimaLoft at L.L. Bean Winter Sports Expo

Last weekend, L.L. Bean in Freeport, ME, hosted its annual Winter Sports Expo, a two-day weekend filled with fun activities for the whole family, product testing, presentations and demonstrations.




At the expo, PrimaLoft sponsored the L.L. Bean Sled Flume and Snowshoe Track that were located in the Discovery Park, in front of the store entrance. Kids and adults alike had fun sliding down the flume and shoppers enjoyed testing the latest snowshoe models.


Meanwhile, in the main store, Rodney Lane, PrimaLoft Eastern U.S. Territory Manager, was inviting customers to take the PrimaLoft Challenge and learn about PrimaLoft insulation.





Everyone who took the challenge had a chance to enter in a drawing to win one of the three L.L. Bean jackets insulated with PrimaLoft (Ascent PrimaLoft Jacket, Boundary Jacket and Rugged Ridge Parka).


Over the weekend, 16 happy winners went home with a PrimaLoft-insulated jacket. Thank you L.L. Bean!