PrimaLoft Welcomed Media and Retailers to its Winter Wonderland

On June 3rd and 4th, PrimaLoft® - Insulation Technology™ hosted a media event in New York City to present consumer and trade media with the fall/winter 2009/2010 collections of PrimaLoft-insulated outerwear, gloves, footwear, sleeping bags, accessories and luxury bedding from leading brands. Many thanks to all our partners who participated with their latest products.


We had a great turnout from a broad range of trade and consumer media representing: O, The Oprah Magazine, Good Housekeeping, Country Living, Modern Bride, National Geographic Adventure, Family Travel Forum, Field & Stream, Home Textiles Today, Shape, Footwear News, Hospitality Design, Footwear Plus, Outdoor Life, and many more.

On June 3rd, we also hosted an appreciation evening for PrimaLoft retailers in the New York and Metro area to thank them for supporting the brand. Retailers were invited to meet the PrimaLoft team, learn more about PrimaLoft products and preview the fall/winter 2009/2010 PrimaLoft products from our partners. Thank you to all PrimaLoft retailers for making the past year such a success!

PrimaLoft Insulation Featured in Times-Union

Today's Albany's Times-Union published an article on how to enjoy the outdoors with the right gear. The story featured local brand PrimaLoft insulation and highlighted its technical properties in sleeping bags. Read more...