Wednesday, April 29, 2009

PrimaLoft INFINITY in Backpacker Magazine

The Gear Guide issue of Backpacker Magazine (April 2009) selected Eastern Mountain Sports Boreal 20 for easy packing. EMS's new sleeping bag features PrimaLoft® INFINITY insulation, a fine denier continuous filament insulation that offers great loft and compresses very well. Check out the review...

Tuesday, April 28, 2009

PrimaLoft Products On The Road with Backpacker Get Out More Tour

The PrimaLoft® team has signed on to be the technical insulation sponsor for Backpacker Magazine's 2009 Get Out More Tour.

Backpacker Get Out More Tour is a one-of-a-kind mobile marketing tour that features in-depth retail workshops and presentations as well as guided experiential adventures for active and aspiring outdoor enthusiasts. From April through October, the tour hosts, Sheri and Randy Propster, will travel across the country visiting over 50 retail stores and festivals to educate consumers about the skills and equipment they need to get Out More.

At each stop, retailers and consumers will be able to learn more about PrimaLoft® insulations and products.

Follow Sheri and Randy's travels at the Get Out More website to find out where PrimaLoft® products will be featured.

Thursday, April 16, 2009

New PrimaLoft insulation in Camping Life Magazine

PrimaLoft® INFINITY, the new PrimaLoft® insulation, was featured in the April 2009 issue of Camping Life magazine. The 2009 Sleeping Bags Gear Guide of the magazine included a review of Eastern Mountain Sports' Boreal 20ยบ insulated with the new continuous filament synthetic fiber. Read more...